Keadyn leads 600,000 EURO investment round in Otrium

Amsterdam-based startup Otrium closed its second seed round, raising a total of €600k

The young founders, Max Klijnstra (25) and Milan Daniels (24), already raised €200k earlier this year. With this new investment round, the young founders have raised a total of €800k within just nine months. On the wave of this new investment, the Dutch duo have attracted a prominent fashion industry influencer and they are looking to expand their reach and accelerate the growth of their marketplace for stock sales.

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MOBILE STRATEGY and NOTIFICARE announce partnership to deliver an integrated mobile retail experience

MOBILE STRATEGY, a creative full-service mobile agency that helps leading retailers and brands to create powerful mobile experiences, announces its new partnership with NOTIFICARE today

NOTIFICARE is a leading Mobile Marketing Automation Platform that allows marketers to send context-relevant and interactive notifications to their customers. Mobile has changed our lives and the way we do our shopping. Now is the time for retailers to redefine their businesses to cater to these new consumer needs by defining an omni-channel strategy. Mobile will play a central role: since the phone is always on and always with you, the app can strengthen, replace and create new touch points. With an app that is beautifully designed and has a personalized context, brands are able to contribute to a better shopping experience, create drive to store and make a connection between online and offline.

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